To Sell a Luxe Apartment, No Ordinary Snapshot Will Do. NYT article.

Another great article about real estate photography and its importance in dragging prospective buyers to a “live” visit and an easier sale. David Paler purposefully strode through the cloud-nipping stretches of an $8.25 million Manhattan apartment, took in the set before him and called out demands with the directorial authority of Martin Scorsese. Then he […]